A Quick Review on the Capable Customer Engagement Platform -- EngageLab

Well, it is the age of information. Words and numbers, carriers of important meaning, fly to different platforms every second. Some of them are time-efficient, and a miss of them may cost a huge amount of money to lose for the business owners. Therefore, a customer engagement platform can be a powerful tool for managing the business and maintaining precise and efficient interactions between customers and us.

A customer engagement platform refers to software that helps businesses to streamline message management to improve customer experience, which has gradually become a necessary business management tool. Aurora Mobile noticed the surging demands and rolled out a Unified Messages Solution -- EngageLab.

What Is EngageLab

First, what is a unified message solution? Omnichannel Messaging, features multi channels contact, multi-business scenarios, intelligent message sending, integrated message analysis, user-privilege system development, and other functions. And EngageLab has established its message management passages, aiming to develop itself as an Omni channel marketing platform. Here are the self-built passages:

Push

It is for providing enterprises with Push Notification Service. Messages from all the enterprise-registered apps can be sent to the business owners’ cell phones through one SDK, which will streamline the message collection process and raise the take-up rate. It has the following advantages:

1. High take-up rate: the multiple channels can be a powerful supplement once the original channels fail.

2. Lower cost of integration: A single SDK can integrate the Push service of smartphones, Firebase Cloud Messaging (FCM), and Apple Push Notification service (APNs), commonly used overseas, facilitating further business development. 

3. Customized services offered: multiple settings on page skipping, notification, and others. 

E-Mail

It can ensure rapid and stable e-mail sending and improve the deliverability rate of sending maneuvers through timely data response.

1. High take-up rate: regularly, the take-up rate can reach 97%, and the triggered E-mails can be sent within 3s.

2. Multiple tools to help e-mail writing and setting.

3. Massive quantities of resources for e-mail sending

4. Highly intelligent: can learn from the previous e-mail services strategy

5. Data filter: clean up the junk males automatically

SMS

It can help to send SMS through the globe rapidly and stably, catering to various business occasions, including OTP, marketing, and notification. The high-end SMS API can make sure the messages can be sent to clients within 5s, with a success rate of up to 99%. It has the following features:

1. Stable and fast: backed by multiple channels

2. Make copies in different channels

3. Cell and time discount

WhatsApp Business API

As the official Business Solution Provider (BSP) of Meta WhatsApp, harboring two billion users across the globe, EngageLab has the WhatsApp Business API interface, allowing enterprises to strengthen their connection with WhatsApp users. Here is a more comprehensive description of the passage:

1. Enterprises can send text, memes, pictures, videos, and nearly all kinds of information carriers to users when an interaction is initiated. 

2. Enterprises can create their own template, which also allows all kinds of carriers to users when enterprises want to forge interaction with users actively. 

How Does EngageLab Facilitate Your Business

The services provided by EngageLab is more relevant to overseas web developer and China’s companies having business abroad. 

1. Higher deliverability rate

The popularity of social media varies in different countries and regions. Noticing the evolving trend, EngageLab will integrate more passages to the mainstream media, Apple Messenger, Instagram Messaging, and Facebook Messenger, for instance, to help companies interact with more users precisely and rapidly. Therefore, EngageLab is able to grab the seat of the first top customer engagement platform in terms of the deliverability rate. 

2. Better value for money

The cost of message services is a major headache for most business owners since it will subdue the landing of marketing plans. EngageLab offers the prices as per different message channels. For example, the pricing for E-mail, our self-designed channel, is offered according to the scale, allowing laddering charging. It is estimated that the average e-mail sending will decrease by 10% to 30%.

3. Safer

The age of data makes data security a primary concern. EngageLab promises the collection rules will reach the international standard, and the data transmission will run according to local policies to make the data collection process more trustworthy. 

All the data are desensitized before storing into a database to ensure a high level of security, especially for private data. The separate cloud service and the data isolation can better protect the data, preventing private and important data and information from leaking and messing up. In addition, our technicians are standing by for operation and maintenance, monitoring the situation in real time. Any glitches or mistakes will be warned for timely fixing. 

Conclusion

This is how enterprises respond to the renewing business environment. So, for more information about the capable customer engagement platform, reach out to us now.