In daily push operations, do you often run into these headaches? Every Android manufacturer—Huawei, Xiaomi, OPPO, vivo, and more—has their own mysterious rules for message title and content length. Overlook a detail, and your push fails. And when expanding globally, optimizing push performance for different countries and languages becomes even more challenging.
Don’t worry—EngageLab has heard your pain points! This month, we’ve rolled out major upgrades to both AppPush and WebPush. Whether it’s automatic content truncation or multi-dimensional analytics, these updates are designed to boost your push success rate and global operational efficiency.
Say Goodbye to Push Failures: Automatic Content Truncation for Android Manufacturers
Have you ever experienced:
- Every manufacturer has their own “mystery” rules, and your push fails just because your title is a few characters too long?
- Having to cut down your carefully crafted copy to fit restrictions, only to see your marketing impact drop?
- Double-checking character counts before every push, afraid of missing out on your audience?
Now, EngageLab Push API supports automatic content truncation (auto_truncation) for manufacturer channels.
- Smart Matching: The system automatically optimizes title and content length based on each manufacturer’s requirements, ensuring your messages meet delivery standards.
- Flexible Control: This feature is enabled by default, but you can easily turn it off via the API if you have special requirements.
This means your important notifications and campaigns will never be lost due to “excess characters” again! Maximize your delivery rate by minimizing push failures caused by content length limits.
Learn More
A Global Operator’s Secret Weapon: New Language & Region Analytics
Going global isn’t easy—how do you truly understand users from different countries and cultural backgrounds? In the past, you might only see generic push data.
Now, our push analytics module adds new dimensions: Language and Region.
- Deep Insights: Clearly see click and conversion performance by language and region. For example, how do Spanish-speaking users respond to your messages? Are click rates in Southeast Asia higher than in Europe?
- AI-Powered Optimization: With GPTBots, the system can provide smart push strategy suggestions based on granular data—such as which region’s morning pushes perform best, or which language’s promo copy converts higher.
No more “blind” campaigns! Identify your most active regions and most engaging languages, and achieve true, data-driven localization.
Even More Efficient: Enhanced Statistics API
To help developers access data more efficiently, we’ve comprehensively upgraded our statistics API:
- Batch Queries: Now supports batch querying of message lifecycles, greatly improving data retrieval efficiency.
- Field Optimization: Improved response fields make data structures clearer and easier for business systems to integrate and analyze. Learn More
Broader Coverage: New Support for European & Latin American Spanish
EngageLab is committed to helping businesses go global. To better serve the Latin American and European markets, we’ve expanded our language library:
- New Support: European Spanish, Latin American Spanish, and more, so your messages better match local language habits.
- Easy Configuration: Developers can refer to our latest documentation to easily implement multi-language pushes, making your brand truly “local” worldwide. Learn More
🚀 Coming Soon: Even More Exciting Updates!
Alert channels are getting a full upgrade—WeChat Work, DingTalk, and Telegram will all be supported, so you’ll never miss a push alert! Plus, we’re embracing the HarmonyOS ecosystem, helping you capture the next wave of mobile traffic. Stay tuned!







