Learn by Product
- Basic Guide: How to Create a User Journey from Scratch?
- What types of user data does EngageLab MA support managing?
- Understanding EUID and User Identifiers in CDP
- How to Report User Behavior Data from an App?
- How Does EngageLab MA Separate Testing and Production Environments, and Support Multiple Business Lines?
- EngageLab MA AppPush Configuration Guide
- How to Report User Behavior Data from a Website?
- How to Report Data from Business Systems or Backend Services?
More Resources
Frequently Asked Questions
MA operates on a monthly subscription model based on "MEP count + Event Reporting Volume".
• MEP: The number of unique users who actively participate in user journeys per month (each user is counted only once across multiple journeys).
• Events: Each MEP tier includes a specific event quota. Usage beyond the quota requires additional purchase.
Pricing Estimation Recommendations:
• If your business objective is "boosting user activity", we recommend estimating MEP based on Monthly Active Users (MAU).
• If your business aims to "reach a broader user base" (including inactive or churned users), we suggest using the combined metric of "monthly new users + monthly active users + users inactive for 90 days" for a more realistic and comprehensive estimation aligned with actual operational needs.
For more details or to obtain special discounts, please contact us!
Learn More in Our Docs• MEP: The number of unique users who actively participate in user journeys per month (each user is counted only once across multiple journeys).
• Events: Each MEP tier includes a specific event quota. Usage beyond the quota requires additional purchase.
Pricing Estimation Recommendations:
• If your business objective is "boosting user activity", we recommend estimating MEP based on Monthly Active Users (MAU).
• If your business aims to "reach a broader user base" (including inactive or churned users), we suggest using the combined metric of "monthly new users + monthly active users + users inactive for 90 days" for a more realistic and comprehensive estimation aligned with actual operational needs.
For more details or to obtain special discounts, please contact us!
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