Active analysis

Last updated:2022-12-05

Parameter Description

Go to [Statistics]-[User Statistics]-[Active analysis] page, you can view graphs and detailed data of Push Quantity, User open times and Average usage duration, and support filtering by platform, channel, APP version and date.

  • Push Quantity: Portal and API operations are calculated together, including notifications and custom messages. The number of Android platform push is the total number of users' actual push in successes. The number of third-party channels is based on the number of Engagelab push calls to the target platform's API in successes. The push quantity of iOS platform is the quantity of Engagelab push successfully sent to APNs.
  • User open times: the total number of times all users open the app. This can be used to observe whether the app will be opened more often as the number of push increases. For Android applications, you need to implement the statistical analysis API first.
  • Average usage duration: the average usage duration of the application in the active user statistics cycle. This can be used to observe whether users use the application longer with different push content. Similar to the above "Number of times to open the app", for Android applications, this statistical data is available only after the statistical analysis API is implemented.


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